Latest in Fragrance
Dsm-firmenich Names Jonathan Simon President of Fine Fragrance
The executive succeeds Jerry Vittoria, who led the division since 2017 and was with the supplier for 35 years.
From Goop’s This Smells Like My Vagina Candle to Scents Influenced by Erotic Literature, Sex-inspired Fragrances Continue to Dominate
While fragrance and sensuality have been synonymous for centuries, a new crop of brands, technologies and…
Givaudan to Acquire Brazilian Fragrance Supplier Vollmens
The partnership is expected to strengthen the Swiss fragrance and flavors supplier's reach in Latin America.
Global Beauty Giants’ Early Bets on the Eastern Fragrance Wave
Strategics' venture capital arms are placing bets on niche Asian fragrance brands being the next big thing…
‘Fragrances Are the New Sneakers’: How Perfume Became a Teen Status Symbol
Fragrance-savvy teenagers are driving discovery and shaping trends within the scent category, which has…
Grasse’s Scent of Success Blends Past, Present and Future
The southern French town, known as the birthplace of modern perfumery, is rising again.
How Fragrance Became a Burgeoning Subculture
Following the early-pandemic emergence of #PerfumeTok, fragrance has become a connector across groups and…
From Dominique Ropion to Mona Kattan — Eight Fragrance Makers Tell the Inspirations Behind Your Favorite Scents
How a trip to Turkey catalyzed Ropion's now-iconic Portrait of a Lady scent for Editions de Parfums Frederic…
Fragrance Dupe Brand Dossier Is Opening Stores
The viral, 2019-founded brand, best known for its "Impressions" line of designer- and niche-inspired…
Icelandic Fragrance Brand Fischersund Heads to Copenhagen
The fragrance brand founded in 2017 has a slew of activations planned for the Copenhagen festival…
A Perfumery Icon, Reborn: Why Bulgari Has Relaunched the Eau Parfumée Duo
In her first interview as managing director of Bulgari's perfume business unit, Valentina Colombo discusses…
Meet La Bomba, Carolina Herrera’s Largest Fragrance Launch Since Good Girl
The fragrance will start its retail rollout Monday.
EXCLUSIVE: Bradley Cooper, Maluma and Vinicius Junior Front Boss Bottled Beyond
The idea behind the scent is to speak to the next generation of Boss Bottled users.
Chess-Inspired Fragrance Brand Mind Games Plots Expansion
The brand is eyeing global expansion — and leading that charge with key launches.
Inside the 2025 Annual Fragrance Foundation Awards
There were no losers as beauty's hottest category joined up to celebrate.